Sandra Herrera (she/her) Joins the Team as Communications Associate

Mar 22, 2022 | Equity In The Center News, Woke @ Work

Read Time: 2 minutes

Photo of Sandra with large black rimmed glasses on and long hair and a red shirt sitting in front of a bookcaseSandra Herrera (she/her/ella) is excited to join Equity In The Center as the new Communications Associate. She was born and raised in Brooklyn, New York, and is the youngest of four daughters to parents from Mexico and Puerto Rico. As a young girl living in housing projects, Sandra was forced to grow up quickly to survive. This environment also made her hyper-aware of the issues facing low-income BIPOC communities and how the world is quick to dismiss and “other” them. This experience has followed Sandra throughout her life, encouraging her to continuously seek and create safe spaces while advocating for racial and social justice.

Sandra has been working since she was 16 and spent years in retail/customer service before graduating with a BA in Media Studies from Hunter College and becoming certified as a UX Designer. Since then, she’s worked for a leading real estate website and in the non-profit sector, learning to hone her design and storytelling skills and lead with fearless empathy. A fan of the side hustle and giving back to her community, Sandra has been a freelance web designer and marketing consultant for over five years, assisting local BIPOC-owned businesses and entrepreneurs with their marketing. Sandra also has a huge passion for animals. In 2017, she became certified in TNR (Trap, Neuter, Return) to help her local neighborhood cats. She occasionally rescues and fosters the friendly ones she comes across.

In her free time, Sandra loves being with her family, including her two cats and dog, and her small friend circle of badass women. She also enjoys being a plant mom, eating tamales and arroz con gandules, and reading any book that Silvia Moreno-Garcia writes. Email Sandra and say hello. Connect with Sandra on LinkedIn. Learn more about the Equity In The Center team.

Search Posts

Recent Posts

Move Beyond Acknowledgment: Reparative Relationships with Indigenous Communities

Move Beyond Acknowledgment: Reparative Relationships with Indigenous Communities

Mar 20, 2024

Read Time: 3 minutes Leading with our values of being Pro-Indigenous and Pro-Black, Equity In The Center (EIC) remains inspired by the possibility of working into a Pro-Indigenous framework for our collective liberation. To that end, we recently shared a video explaining our practice of paying a land tax to the Piscataway Conoy, whose land we occupy in the Washington, DC region. EIC allocates 2% of our annual budget for this purpose, and encourages colleagues to redistribute resources as part of a broader commitment to take action in solidarity with Indigenous communities.

Our Path to Sustainability

Our Path to Sustainability

Feb 29, 2024

Read Time: 3 minutes Published in 2018, Awake to Woke to Work®: Building a Race Equity Culture™ couples the case for organizations centering race equity with an actionable framework (the Race Equity Cycle®) and concrete next steps. Since then and over 71,000 downloads later, we continue to build the social sector’s capacity to operationalize race equity. In 2021, we introduced the Race Equity Cycle Pulse Check™, an assessment for organizations to determine where they are on the Race Equity Cycle® and that provides action steps to move from one stage to the next. Initially launched as a free resource, the Pulse Check has been utilized by over 50 organizations, and was determined to be a robust, valid tool when evaluated in 2023. We have complemented our resources and tools with programmatic supports, including training, coaching, cohort programs and a network for race equity practitioners.

EIC Adopts Racial Equity Tools (RET)

EIC Adopts Racial Equity Tools (RET)

Jan 25, 2024

Read Time: 2 minutes Equity In The Center (EIC) is excited to announce the adoption of Racial Equity Tools (RET)! As RET celebrates its 15th anniversary, EIC is honored to lead the next phase of expansion and advancement of RET’s comprehensive website. With this transition, RET will focus on enhancing curation expertise, technical assistance, user-friendliness, responsiveness, and the integration of accessibility and language justice practices. Created in 2009, RET is a key source in the racial justice field, providing a wealth of resources for activists, practitioners, and scholars. With more than 4,500 resources in 98 categories with a robust and popular glossary, RET serves as a critical resource to the race equity, racial justice and movement fields.